Representatives or specialist services are at the front end of the nature tourism offering, and have a profound impact, as marketers and promotional specialists of destinations and companies, particularly when it comes to wilderness areas and protected parks.
How they market destinations, who they represent as suppliers of accommodation providers or related services and how they sell it to clients and media has profound impacts on these destinations over many years, for better or for worse. This is why - as a specialist- you are so important to TOFTigers, and why if you are joining us we ask you fulfil a specific and important role in your representation and marketing operations that can help us drive wildlife destinations along a sustainable route map and seek accreditation for your clients.
International and national safari, photographic and specialist representatives can influence the supply chain in a most proactive way, seek out and encourage best practice with their clients, highlight the very best operations of their client businesses, seek out novel experiences that support local communities and educate their guests in clever and interesting ways. This will not only ensure repeat clientele, enhance support and advocacy for nature conservation, but also ensure your business has a long term future.
WHY BOTHER WITH GREENING THE BUSINESSES YOU REPRESENT?
Businesses that adopt green practice outperform their competitors
75% of consumers want more responsible holidays
93% of consumers say travel companies should be committed to preserving natural heritage
66% of consumers prefer to buy products and services from companies that give back to society
58% of Conde Nast Travellers said their hotel choice influenced by green credentials
66% of Tripadvisor.com travellers often or always consider environment when choosing hotels and other providers
50% willing to pay more for goods and services that have good corporate social responsibility credentials
As a business representative you need to see latest trends in responsible travel and tourism trends here
SO WHAT DOES TOFTigers ask you to do?
Represent or encourage your client accommodation providers to strive to become ‘Best Practice’ providers using out TOFTigers PUG rating as your guide to their efforts and sustainability.
Seek out and offer greater variety of wildlife & forest interaction as part of your clients offerings and promoting them cleverly (Walks, hides, bikes, birdwatching, village trips etc)
Support conservation where possible within your or your clients CSR commitments, with projects like our Village Wildlife Guardian programme and others
Join TOFTigers and you will join over 220 of the very best and well known International and national tour operators, DMC’s and accommodation providers on the Indian sub-continent – all who have made a commitment to doing better business – and proving that doing better business is good for their business.
For find out more how you can join and benefit download this PDF here
Email firstname.lastname@example.org for more details